Skip to main content

I was thrilled to host my special talk—”From Colouring In to Conversions – My Journey into Business”—at The Angel View Inn, Gateshead on Thursday, 6th February. It was a fantastic morning filled with storytelling, business insights, and plenty of great conversations.

If we’ve met before, you’ll probably know I’m Dave Head, founder of Northern Design & Digital Marketing. If not, hello! I’m the one who started a business out of a childhood obsession with colouring in and figuring out how things work. It turned out that a blend of creative flair, curiosity, and a healthy dose of ADHD-fuelled hyperfocus made a surprisingly solid foundation for building a successful design and marketing agency.

How it All Started: From Crayons to Conversions

Growing up, I was that kid who loved colouring books and dismantling gadgets to understand how they worked. As I got older, I realised creativity and analytical thinking weren’t opposites—in fact, they complemented each other perfectly. This combination naturally led me down the path towards digital design, branding, and marketing.

After plenty of learning curves, countless late-night coffees, and more projects than I can count, that passion became Northern—a creative agency where we use design, digital strategy, and a touch of marketing magic to help brands get noticed, win more customers, and achieve genuinely impactful results.

What We Covered at the Event

The session was a mix of storytelling, practical advice, and, thankfully, lots of laughs. Here’s a quick recap of the key points we discussed:

  • 🎨 From ‘colouring in’ to career: How my early passion for design evolved from doodling on school notebooks into running a successful creative agency.
  • 📈 Marketing and Digital Growth: Real-world examples of how we’ve boosted organic traffic by up to 145%, doubled conversion rates, and sharpened the online presence of businesses across the North East.
  • 🤓 Why Being a Nerd is Actually Great for Business: How embracing a curious, creative, and occasionally scattered mind can be your biggest asset—provided you know how to channel it effectively.

Why Events Like This Matter

This was never meant to be your typical ‘sit quietly and take notes’ kind of event. The atmosphere was relaxed, interactive, and genuinely enjoyable. It was also a brilliant opportunity for local business owners to swap stories, exchange ideas, and find fresh inspiration around branding, marketing, and creativity.

Whether attendees were looking to grow their brand, boost their online visibility, or simply hear how someone turned a passion for colouring into a viable business model (yes, it’s genuinely possible!), the morning was filled with practical insights and takeaways that could be immediately applied to their own businesses.

Event Details – A Quick Reminder

  • Date: Thursday, 6th February
  • Time: 10am – 12pm
  • Location: The Angel View Inn, Gateshead

Thanks so much to everyone who came along, brought brilliant questions, and shared their own stories. It was fantastic seeing familiar faces and meeting so many inspiring new people too!

Here’s to continuing to colour outside the lines—and turning creativity into real, measurable conversions.

Handy Tips & Tricks (Blog)

TALKS

Powerful Branding: From Identity to Impact at Sunderland AFC’s Stadium of Light

Yesterday was an absolute cracker at Sunderland AFC’s iconic Stadium of Light, where I had…
TALKS

AI Can Help Us Do More, But It Shouldn’t Do It All: My Take from Podcast Paddock

On Wednesday morning, I had the brilliant opportunity to speak on a panel at Podcast…
TALKS

From Colouring In to Conversions: My Journey into Business (Recap from Gateshead!)

I was thrilled to host my special talk—"From Colouring In to Conversions – My Journey…

Social Proof

We’ve helped Northern businesses scribble success stories online. From bakers to tech startups, our clients are clicking, ticking, and thriving.

Great work from NORTHERN! We were looking to rebrand the company logo, but we were unsure how to go about it. NORTHERN understood our company before designing the rebrand, and it worked great. He introduced ideas we hadn't thought of before, and has a real eye for detail. Very fast turnaround and listened to any ideas we had also.

Andy HornBespoke Vinyl

We recently worked with Northern for a full rebranding of Sue’s Café, including new signage, menu designs, and a fresh logo. The results were fantastic! Northern perfectly captured the welcoming, seaside vibe we wanted, and their attention to detail was top-notch.

SueSue's Cafe

NORTHERN was a pleasure from start to finish, thank you so much for capturing our wedding day. NORTHERNs photography was second to none, I would recommend them to anyone. Myself and my wife Claire Pearson are really happy with the wedding album, They captured everything we required and more.

James PearsonWedding Photography

We recently teamed up with Northern for both our van design and corporate brochure, and the results were fantastic. The quality of the designs was brilliant, with vibrant colours and sharp details that perfectly captured our brand. The team at Northern were incredibly professional and attentive, making sure every aspect was handled with care

Brian HBHFS

Northern Designers are passionate and innovative, with exceptional skills in design and marketing. They supported our research projects and produced impactful websites and publications. Their dedication and creativity are invaluable.

Tor Alexander BruceNon Profit Lead

I've been incredibly impressed with Northern Designers' work since 2014. Their creativity, speed of delivery, and reliability are exceptional. They bring enthusiasm and deep knowledge to every project.

Mark VoermansiReckonU, Vivi il Vino, Vino Veloce

Web design that converts digital marketing that grows PPC campaigns that perform SEO services that rank content marketing that connects CRO that boosts sales branding that stands out logo design that sticks Google Ads that reach email marketing that engages social media strategy that clicks UX design that flows responsive websites that adapt landing pages that persuade ecommerce sites that sell local SEO that targets Facebook Ads that scale Instagram marketing that pops video production that tells stories photography that shines analytics that inform Google Tag Manager that tracks keyword research that unlocks paid search that delivers marketing audits that uncover performance tracking that matters campaign optimisation that improves conversion strategy that works and digital growth that lasts.

Lets Colour-in Together

Ready for a colourful conversation about your next big idea? Drop us a message.

We’ll bring the crayons, you bring the dreams—and maybe biscuits. Deal?

    Quick Scribbles

    Socials (Follow us!)

    Our Crayon Box (Services)

    Leave a Reply