Shabnam: Growing a Personal Brand Through Unique Visuals

Headshot photography designed to help an online influencer stand out, sell UGC, and attract the right clients.

A photoshoot designed to position a creator for brand collaborations by combining strong personal branding with distinctive urban imagery.

Shabnam

WHO
Shabnam:
Social Media Influencer & Local Model

WHAT
Headshot Photography:
Self-Promotion, UGC Generation & Content Creation

WHEN
2019

WHERE
Newcastle City Centre, Newcastle Upon Tyne

HOW
Urban location photography, brand-focused headshots, and content-ready imagery

The approach: headshots that do more than just look good

Shabnam needed more than standard headshots – she needed imagery that could actively win her work.

As a social media influencer and UGC creator, her photos had to communicate confidence, approachability, and versatility, while standing out in a crowded digital space. Shooting in Newcastle city centre gave us the perfect backdrop to do just that.

By using recognisable but visually interesting urban locations, we created headshots that feel:

  • Professional but not corporate

  • Relatable but aspirational

  • Distinctive enough to stop the scroll

Every image was designed to work hard – whether on pitching decks, social profiles, brand outreach emails, or content previews.

Why it matters

For creators selling UGC, first impressions are everything. Brands donโ€™t just buy content – they buy credibility.

Strong, intentional headshots help position a creator as:

  • Reliable

  • Brand-aware

  • Ready to represent products authentically

By focusing on real expressions, natural light, and a city-led aesthetic, the final imagery supports Shabnamโ€™s personal brand while giving her flexible assets she can reuse across multiple platforms.


The result

๐Ÿ“ธ A polished set of headshots tailored for self-promotion
๐Ÿ“ธ Versatile imagery suitable for UGC pitches and content previews
๐Ÿ“ธ Distinctive visuals using Newcastleโ€™s urban character

From confident portraits to relaxed, content-ready shots, every frame was created to help Shabnam attract clients and sell her creative value with confidence.